<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Inkslinger Communications</title>
	<atom:link href="http://inkslingercommunications.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://inkslingercommunications.com</link>
	<description>Dynamic content solutions for business</description>
	<lastBuildDate>Fri, 06 Apr 2012 13:54:56 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
<xhtml:meta xmlns:xhtml="http://www.w3.org/1999/xhtml" name="robots" content="noindex" />
		<item>
		<title>Is Your Website Sabotaging You?</title>
		<link>http://inkslingercommunications.com/internetmarketing/your-website-sabotaging-you/</link>
		<comments>http://inkslingercommunications.com/internetmarketing/your-website-sabotaging-you/#comments</comments>
		<pubDate>Fri, 06 Apr 2012 13:44:25 +0000</pubDate>
		<dc:creator>Elizabeth</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Web Sites]]></category>
		<category><![CDATA[homepage]]></category>
		<category><![CDATA[landing page]]></category>
		<category><![CDATA[long-tail strategy]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[unique selling proposition]]></category>
		<category><![CDATA[usp]]></category>

		<guid isPermaLink="false">http://inkslingercommunications.com/?p=199</guid>
		<description><![CDATA[Recently, I met with a local businessperson about how to attract more customers via his website, e-newsletter, and so on. I&#8217;m going to change the details of his business for confidentiality, but the rest of this story is all true. As a professional, I&#8217;d thoroughly perused the business&#8217; website in advance of the meeting. The [...]]]></description>
		<wfw:commentRss>http://inkslingercommunications.com/internetmarketing/your-website-sabotaging-you/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New tool brings sociability to media relations</title>
		<link>http://inkslingercommunications.com/socialmedia/new-tool-brings-sociability-to-media-relations/</link>
		<comments>http://inkslingercommunications.com/socialmedia/new-tool-brings-sociability-to-media-relations/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 16:44:01 +0000</pubDate>
		<dc:creator>Elizabeth</dc:creator>
				<category><![CDATA[Media Relations]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://inkslingercommunications.com/?p=184</guid>
		<description><![CDATA[Disclaimer: I&#8217;m a paid ambassador for Cision. Like a lot of freelancers today, I wear multiple hats. I report on health and caregiving related stories. That&#8217;s the journalist hat. I also produce PR and marketing pieces, such as web copy and news releases. That&#8217;s the marcomm hat. I also chronicle my journey of caring for [...]]]></description>
		<wfw:commentRss>http://inkslingercommunications.com/socialmedia/new-tool-brings-sociability-to-media-relations/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are your PR efforts hurting you?</title>
		<link>http://inkslingercommunications.com/public-relations/are-your-pr-efforts-hurting-you/</link>
		<comments>http://inkslingercommunications.com/public-relations/are-your-pr-efforts-hurting-you/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 14:59:58 +0000</pubDate>
		<dc:creator>Elizabeth</dc:creator>
				<category><![CDATA[Media Relations]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Alex Goldfayne]]></category>
		<category><![CDATA[Harvard Business Review]]></category>
		<category><![CDATA[news releases]]></category>
		<category><![CDATA[press releases]]></category>

		<guid isPermaLink="false">http://inkslingercommunications.com/?p=181</guid>
		<description><![CDATA[Whether you&#8217;re a small business person or the head of a large company, I want to direct your attention to this blog post at the Harvard Business Review. Please take a moment to read it before continuing. [Elevator music.] Finished? Good. Like author Alex Goldfayne, I have worked (and still do work) on both sides [...]]]></description>
		<wfw:commentRss>http://inkslingercommunications.com/public-relations/are-your-pr-efforts-hurting-you/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Go ahead: Flaunt your diction</title>
		<link>http://inkslingercommunications.com/internetmarketing/seo/go-ahead-flaunt-your-diction/</link>
		<comments>http://inkslingercommunications.com/internetmarketing/seo/go-ahead-flaunt-your-diction/#comments</comments>
		<pubDate>Mon, 21 Nov 2011 08:26:33 +0000</pubDate>
		<dc:creator>Elizabeth</dc:creator>
				<category><![CDATA[Marketing Writing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Web Sites]]></category>
		<category><![CDATA[Writing Basics]]></category>
		<category><![CDATA[basic writing]]></category>
		<category><![CDATA[grammar]]></category>
		<category><![CDATA[punctuation]]></category>
		<category><![CDATA[seo copy]]></category>
		<category><![CDATA[spelling]]></category>
		<category><![CDATA[supposably]]></category>
		<category><![CDATA[supposedly]]></category>

		<guid isPermaLink="false">http://inkslingercommunications.com/?p=167</guid>
		<description><![CDATA[SEO. Search engine optimization. Great SEO copy. As a business owner, you hear about it all the time: how important SEO is and why it&#8217;s critical to your business success. But let me tell you something that&#8217;s even more important on your website: solid, basic writing. Great grammar. Proper punctuation. Sensational syntax. Delectable diction. Spotless [...]]]></description>
		<wfw:commentRss>http://inkslingercommunications.com/internetmarketing/seo/go-ahead-flaunt-your-diction/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Horse, Meet Cart: A Case Study in FAIL</title>
		<link>http://inkslingercommunications.com/socialmedia/horse-meet-cart-a-case-study-in-fail/</link>
		<comments>http://inkslingercommunications.com/socialmedia/horse-meet-cart-a-case-study-in-fail/#comments</comments>
		<pubDate>Mon, 14 Nov 2011 16:10:03 +0000</pubDate>
		<dc:creator>Elizabeth</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Web Sites]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[fail]]></category>
		<category><![CDATA[ghostwriting]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://inkslingercommunications.com/?p=159</guid>
		<description><![CDATA[Customer engagement via Facebook and Twitter  is great, but not if your website fails the basic functionality test. Before you think social media strategy, you need to make sure your website operates the way it&#8217;s supposed to. After all, your website represents your client&#8217;s primary source of engagement with your company, doesn&#8217;t it? Social Media [...]]]></description>
		<wfw:commentRss>http://inkslingercommunications.com/socialmedia/horse-meet-cart-a-case-study-in-fail/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Take out Your I to See the Benefits</title>
		<link>http://inkslingercommunications.com/internetmarketing/websites/take-out-your-is-to-see-the-benefits/</link>
		<comments>http://inkslingercommunications.com/internetmarketing/websites/take-out-your-is-to-see-the-benefits/#comments</comments>
		<pubDate>Mon, 31 Oct 2011 02:35:52 +0000</pubDate>
		<dc:creator>Elizabeth</dc:creator>
				<category><![CDATA[Marketing Writing]]></category>
		<category><![CDATA[Web Sites]]></category>

		<guid isPermaLink="false">http://inkslingercommunications.com/?p=153</guid>
		<description><![CDATA[Recently, a colleague expressed frustration about how to express benefits, as opposed to features, in his self-marketing copy. He understood that marketing his benefits would work better to gain clients than marketing his features, but he had trouble distinguishing between the two things. If you&#8217;re trying to write your own marketing copy and face the [...]]]></description>
		<wfw:commentRss>http://inkslingercommunications.com/internetmarketing/websites/take-out-your-is-to-see-the-benefits/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>CYE: Missing publicity opps due to not checking email?</title>
		<link>http://inkslingercommunications.com/ramblings/cye-missing-publicity-opps-due-to-not-checking-email/</link>
		<comments>http://inkslingercommunications.com/ramblings/cye-missing-publicity-opps-due-to-not-checking-email/#comments</comments>
		<pubDate>Mon, 10 Oct 2011 16:02:03 +0000</pubDate>
		<dc:creator>Elizabeth</dc:creator>
				<category><![CDATA[Ramblings]]></category>

		<guid isPermaLink="false">http://inkslingercommunications.com/?p=150</guid>
		<description><![CDATA[Twice in the past month I&#8217;ve emailed people to see if they&#8217;d be willing to act as a source for an article or blog post. In both cases, I used the contact method provided by their websites (either a contact form or an email link). Neither of these folks is a celebrity. I mean, sure, [...]]]></description>
		<wfw:commentRss>http://inkslingercommunications.com/ramblings/cye-missing-publicity-opps-due-to-not-checking-email/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Does Length of Domain Registration Affect SEO?</title>
		<link>http://inkslingercommunications.com/internetmarketing/does-length-domain-registration-affect-seo/</link>
		<comments>http://inkslingercommunications.com/internetmarketing/does-length-domain-registration-affect-seo/#comments</comments>
		<pubDate>Tue, 27 Sep 2011 20:23:14 +0000</pubDate>
		<dc:creator>Elizabeth</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://inkslingercommunications.com/?p=148</guid>
		<description><![CDATA[A couple of weeks ago, I attended the inaugural WordCamp Albuquerque with my good friend (and editor of ABQ on the Cheap) Tania Casselle. We had a great time, met some new friends (including Lance at Automattic), and picked up some great WordPress tips. We thought the SEO roundtable was the most useful session of [...]]]></description>
		<wfw:commentRss>http://inkslingercommunications.com/internetmarketing/does-length-domain-registration-affect-seo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Hello again</title>
		<link>http://inkslingercommunications.com/ramblings/hello-again/</link>
		<comments>http://inkslingercommunications.com/ramblings/hello-again/#comments</comments>
		<pubDate>Tue, 27 Sep 2011 16:43:11 +0000</pubDate>
		<dc:creator>Elizabeth</dc:creator>
				<category><![CDATA[Ramblings]]></category>

		<guid isPermaLink="false">http://inkslingercommunications.com/?p=136</guid>
		<description><![CDATA[It seems to be de rigeur for any company to have a blog these days, so I suppose you&#8217;ll see me scribbling here occasionally about writing, freelancing, health writing, social media, and all the things I do as a freelance writer. Stay tuned.]]></description>
		<wfw:commentRss>http://inkslingercommunications.com/ramblings/hello-again/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

